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About

flow café
Shanghai Bistro
The Three Iconic Typefaces Designed By Adrian Frutiger
Terrace View Wellness Space
Under the Orange Tree
  © Rei Zhang 2025

Rei is a multidisciplinary designer who combines conceptual thinking with refined aesthetics to create work that communicates with clarity and emotion. 

Her practice centres on crafting concept-driven identities with meticulous attention to detail, using colour as a deliberate visual language to bring order, delicacy, and harmony to designs that feel both organised and welcoming.


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01.flow café
Brand Identity


flow café & yoga is a conceptual branding design set in Sydney’s Carriageworks – blending a traditional cafe experience with a dedicated yoga space. The branding reflects the cafe’s interior aesthetics and its mission to promote a slow, mindful lifestyle. 

Inspired by the cafe's interior, wellness ethos, and the architectural heritage of the Eveleigh Railway Workshops, the colour palette highlights the connection between nature, spaces, and structure.
The cafe’s visual identity reflects the colour concept through soft, muted tones that evoke a tranquil, cocoon-like atmosphere, subtly echoing the weathered stone hues of the historic site.