flow café
Logo & Brand Identity | Collateral Design
flow café & yoga is a branding design for a cafe pavilion project at Sydney’s Carriageworks, combining a traditional cafe experience with a dedicated yoga space.
The branding captures the cafe’s interior style and its mission to promote a slow and mindful lifestyle.
Inspired by the cafe’s interior, wellness ethos, and the architectural heritage of the Eveleigh Railway Workshops, the colour palette highlights the connection between space, nature, and structure. The cafe’s visual identity reflects this through soft, muted tones that evoke a tranquil, cocoon-like atmosphere, subtly echoing the weathered stone hues of the historic site.
